Inspiring Sun

With the sun blazing my mood is at its best. The sun doesn't just give us life, but it makes us live life. Driving home from work today, I didn't feel just motivated, but invigorated and inspired. I want to throw myself into my new business, Shen Wong and be the maker of fun loving jewellery that people will come to love.

With all my researching into other jewellery businesses, trying to understand their language and the tone they use to communicate to their customers, I started to lose myself in my messaging. While research is important, I think that when it comes to writing for your business, be it in a blog or product description it is even more important to let your personality show.

My own tone can be quite silly, but I think that's ok. Once I express myself passionately in my words, it will come across as genuine to the reader. At least that is what I think now. Tomorrow I am going to rewrite all my personal and product descriptions to convey my own crazy, quirky and silly self.

Don't get me wrong, that type of language works well for the likes of Tiffanys etc. but I need to differentiate myself. Anyway, I want to have fun along my journey, and it's simply too much work trying to talk like someone else. 

If you like this post then please leave a comment. I would live to hear your thoughts. 

Just a pic of me showing off my bracelets.

by Shen Wong